INTRO

...KEEP UP

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As part of our ongoing work with LA-based ADHOC Studio, we worked to handle global Influencer Relations for Dispatch. We initially covered all territories organically, but have since expanded opportunities with interesting post-launch paid content.

We leveraged all our relationships to secure top tier creators day and date for launch, and continued to update them so they could experience the game week on week with the community.

Our work on Dispatch is some of our proudest to date as the amount of trust imbued in us by the studio, and the creators (who had to go off a 'trust me bro, it's good') is something that's hard to replicate. We managed to get influencer kits into the hands of the usually unobtainable, from Pokimane to Kai Cenat.

Our work on Dispatch continues and we've earned 4.4b views on influencer content organically so far.. That should be the entire case study tbh.

Key stats

180m

views on VODs during launch week